Business Information Review Survey 2017 – What value looks like

The annual Business Information Review Survey is due to be released in our September issue. Now in its 27th year, the survey this year widened its perspective in both the geographic location and type of industry respondents came from.  In the coming weeks we will be discussing briefly the six key themes that have come out of the survey this year.

Theme 1 – What value looks like to different organisations/senior managers

Value is perceived differently depending on personal perspective, internal organizational culture and environment and external environmental factors. Context of a particular time period is crucial, what might seem important at a time of prosperity may become completely insignificant in a time of austerity.  In a time of uncertainty as we approach Brexit negotiations with a less than strong government to handle those negotiations and a sliding pound value businesses are striving to remain strong and competitive in a global market.

So how does this affect the information profession?  Information is increasingly seen as important as we have seen from reports and debates on ‘fake news’ and misleading ambiguous information being published.  Reputations and businesses have risen and fallen on such information being released.  Effective management of information affects all areas of the organization whether it is being able to access and make use of key information to improve market competitiveness or keeping safe important personal or company data.  So whilst the information profession in the past has struggled to provide clear hard figures on return on investment, it seems the landscape is changing and that there are other ways to provide demonstrable value.

One clear message coming out of the survey is information professionals are being driven to provide visible impact on the business, moving away from a return on investment to a return on impactfulness.

Read more on this and discover the detail in the 2017 survey in September’s issue.

Leave a Reply

Your email address will not be published. Required fields are marked *